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Forbes Greatest Technology Stories:…
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Forbes Greatest Technology Stories: Inspiring Tales of the Entrepreneurs and Inventors Who Revolutionized Modern Business (Wiley Audio) (edition 1998)

by Jeffrey S. Young (Author)

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291809,248 (2.5)None
Here is the fascinating story of the making of the high-tech business revolution and the birth of the Digital Age. Journalist Jeffrey Young chronicles six decades of unbridled technological innovation, taking you inside today's business empires and introducing you to the dreamers, the schemers, the entrepreneurs, and the inventors who built them, including: * Millionaire-playboy turned visionary-CEO Thomas Watson, Jr.-how he helped pioneer the business computing industry in the early 1950s and made IBM its undisputed master for the next three decades * Fast-talking hippie-entrepreneur Steve Jobs and engineering genius Steve Wozniak-how they went from penniless "wireheads" to high-tech multimillionaires overnight * Bill Gates-whose talent for turning other people's creative innovations into his own marketplace success was at the heart of Microsoft's brilliant strategy-a tactic Gates perfected at a very tender age * How a handful of visionaries turned a Cold War communications system into the global phenomenon called the Internet Packed with all the excitement of scientific discovery and nail-biting suspense of entrepreneurial brinksmanship, Forbes Greatest Technology Stories is must reading for every business professional. Forbes (r) is a registered trademark of Forbes Inc. Its use is pursuant to a license agreement with forbes Inc.… (more)
Member:marcusstafford
Title:Forbes Greatest Technology Stories: Inspiring Tales of the Entrepreneurs and Inventors Who Revolutionized Modern Business (Wiley Audio)
Authors:Jeffrey S. Young (Author)
Info:John Wiley & Sons (1998), 368 pages
Collections:Your library
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Tags:technology

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Forbes Greatest Technology Stories: Inspiring Tales of the Entrepreneurs and Inventors Who Revolutionized Modern Business (Wiley Audio) by Jeffrey S. Young

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The title is misleading--unless the greatest technology stories, with one exception, all occurred in the 20th century and involved computers or were precursors to them, like the transistor. You do get the stories of how IBM, TI, Intel, Apple and Microsoft came to be, with repeated drive-bys of Xerox's PARC lab (wasn't photocopying a great technology story?).

As many times as you've read the Microsoft story, this account will probably straighten out any confusion about Bill Gates and Paul Allen's early days with BASIC and that company in New Mexico.

The one exception has to do with the background to the break-up of the AT & T monopoly--telecom deregulation. It starts with one of those dogged guys--visionaries, I guess--who wanted to set up a means of communication for truckers going up and down Illinois. A private telephone service. This actually seems less a technology than a fight against government inertia and a corporate monolith. It's really just a good primer on how we got to be where we are today, the distinctions between carriers and equipment owners and what have you.

However, what a sloggish writer. Most of it is like reading encyclopedia entries. Hard to believe that Young was a journalist for Forbes. Surely he could have interviewed some of his subjects or talked to colleagues. There have to be loads of secondary materials on, say, IBM. Hell, maybe he did interview some of the principals and it just didn't show up on the page. No colorful quotes of the moments of discoveries, memories of arguments, dead ends or higher-ups to convince.

However again, If this book were assigned in a high school or college class, the writing would be considered quite lucid by students. It's not quite as stodgy as a textbook. ( )
  Periodista | Dec 3, 2010 |
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Here is the fascinating story of the making of the high-tech business revolution and the birth of the Digital Age. Journalist Jeffrey Young chronicles six decades of unbridled technological innovation, taking you inside today's business empires and introducing you to the dreamers, the schemers, the entrepreneurs, and the inventors who built them, including: * Millionaire-playboy turned visionary-CEO Thomas Watson, Jr.-how he helped pioneer the business computing industry in the early 1950s and made IBM its undisputed master for the next three decades * Fast-talking hippie-entrepreneur Steve Jobs and engineering genius Steve Wozniak-how they went from penniless "wireheads" to high-tech multimillionaires overnight * Bill Gates-whose talent for turning other people's creative innovations into his own marketplace success was at the heart of Microsoft's brilliant strategy-a tactic Gates perfected at a very tender age * How a handful of visionaries turned a Cold War communications system into the global phenomenon called the Internet Packed with all the excitement of scientific discovery and nail-biting suspense of entrepreneurial brinksmanship, Forbes Greatest Technology Stories is must reading for every business professional. Forbes (r) is a registered trademark of Forbes Inc. Its use is pursuant to a license agreement with forbes Inc.

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